MYALLEPPEY.COM ("we", "us", "our") is committed to protecting your privacy. This policy explains what personal information we collect through myalleppey.com and how we use it.
Information we collect
- When you make an enquiry or booking, we collect your name, email address, phone number, and travel preferences.
- We automatically collect usage data such as pages visited, device type, browser, approximate location, and how you interact with our pages — via cookies and similar technologies set by us and by the third-party services listed below.
- We do not collect payment card details directly. All payments are processed by PCI-compliant third-party providers.
How we use your information
- To process and confirm your booking or enquiry.
- To send you relevant updates about your trip or our services. You may opt out at any time.
- To improve our platform through analytics and session recordings.
- To measure the performance of our advertising, including whether a visit that started from a Google ad led to a call or WhatsApp enquiry.
- We never sell your personal data to third parties.
Cookies
- We use essential cookies for site functionality, plus analytics and advertising cookies.
- Google Ads sets cookies to measure conversions (for example, when you tap Call or WhatsApp after clicking one of our ads) and may use them to show you our ads on other websites (remarketing).
- Microsoft Clarity sets cookies to record how visitors use our pages — clicks, scrolls, and mouse movement — so we can improve them.
- You can disable cookies in your browser settings. Core site functionality will still work. You can opt out of personalised Google ads at adssettings.google.com.
Data retention
- Booking and enquiry data is retained for up to 3 years for legal and accounting purposes.
- You may request deletion of your personal data at any time by contacting us at mail@myalleppey.com.
Third-party services
- We use trusted third-party services including Vercel (hosting), Sanity (content), Mux (video), payment processors, Google Ads (advertising and conversion tracking), Microsoft Clarity (session analytics), Umami (analytics), and WhatsApp (enquiries). Each is bound by its own privacy policy.
- Google's use of data from sites that use its services is described at policies.google.com/technologies/partner-sites.
Your rights
- You have the right to access, correct, or delete your personal data at any time.
- To exercise these rights, email mail@myalleppey.com with the subject line 'Data Request'.
Changes to this policy
- We may update this policy periodically. The date at the top of this page reflects the most recent revision.
- Continued use of MYALLEPPEY.COM after changes constitutes acceptance of the updated policy.